One of the biggest weaknesses that most marketing campaigns have? A certain subset of customers will always view advertisements as…
ideal customer
Prefer to get our valuable content in visual form? Well, you’re in luck. StratIQ Consulting is now on Instagram! We’ll be…
You’ve probably heard at least once or twice that you need to nail down a profile of your ideal customer,…
In our previous article, we covered how to define your target audience and why it is so important to building…